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Marketing

Bayer Gabrielle Union-Wade Lynkuet campaign
Marketing

Bayer taps Gabrielle Union-Wade as face of menopause med Lynkuet

To promote its newly launched nonhormonal menopause drug, Bayer is linking Lynkuet with a familiar face.
Brought to you by Pfizer
Rising Stars in Pharma Marketing QA series header image

Know a rising star in pharma marketing? Nominate them here

Nov 25, 2025 2:50pm
BeOne Medicines Brukinsa TV ad

FDA chides BeOne, ImmunityBio in separate untitled letters

Jan 15, 2026 11:50am
A triptych featuring images of Erica Wheeler in basketball jerseys with PAP and HPV and a close up of her socks with the

Hologic sets a screen to block cervical cancer with WNBA star

Jan 15, 2026 10:00am
rebrand branding

Amneal and VantAI unveil fresh branding to kick off 2026 plans

Jan 14, 2026 11:40am
Lenz Therapeutics Sarah Jessica Parker x Vizz

Lenz ups Vizz visibility with Sarah Jessica Parker DTC campaign

Jan 14, 2026 11:37am
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