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Vertex Pharmaceuticals
Marketing
Vertex signs up NBA All-Star Jayson Tatum to promote Journavx
Vertex has begun a full-court press for Journavx, enlisting Jayson Tatum to discuss his use of the non-opioid painkiller while recovering from injury.
Nick Paul Taylor
Sep 24, 2025 10:30am
Maze, Vertex marketing spat escalates to federal regulators
Aug 28, 2025 10:49am
Vertex narrows development plan for non-opioid pain med Journavx
Aug 5, 2025 10:55am
The 10 highest-paid Big Pharma CEOs of 2024
Jun 16, 2025 3:00am
Vertex's international sales slide with IP 'violation' in Russia
May 6, 2025 2:23pm
Vertex drafts NFL alum Alex Smith for unbranded pain campaign
May 1, 2025 3:58pm