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Phexxi
Marketing
Evofem’s Phexxi bets big on 'microfeminism' with viral TikTok
A post on the TikTok account for Phexxi birth control has sparked a surge in interest in the nonhormonal gel without even talking about the product.
Andrea Park
Jul 22, 2025 12:28pm
In $100M deal, troubled Evofem sells itself to Aditxt
Dec 12, 2023 10:24am
FDA accuses Evofem of overstating efficacy of contraceptive gel
Nov 10, 2023 7:40am
Contraceptive gel maker Evofem kicks off strategic review
Feb 24, 2023 11:45am
Editor's corner: Top 10 Fierce Pharma Marketing stories of 2021
Dec 23, 2021 6:00am
'Schitt's Creek' actress stars in bold Evofem DTC ad
Sep 13, 2021 8:35am
