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medical science liaisons

launch
Marketing

Pre-launch KOL talks linked to 1.5-time boost to drug uptake

An analysis by Veeva Systems suggests medical science liaison engagement with key opinion leaders boosted early uptake of migraine medicines.
Nick Paul Taylor Jul 26, 2023 11:42am
Doctor computer medical records

Pharma's digital communications finally get their due with docs

Feb 9, 2019 9:59am
Pharma Rep and Doctor

Rise of MSLs: Medical pros stand in for reps on complex launches

Aug 23, 2017 10:04am

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