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GLP-1
Marketing
HCPs have mixed feelings on pharma DTP platforms: survey
A recent survey shows that healthcare professionals have varied feelings on the direct drug sales platforms increasingly being launched by pharmas.
Andrea Park
Jan 5, 2026 12:11pm
Novo rings in new year with US launch of Wegovy pill
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Novo snags FDA nod for oral obesity med with Wegovy in a pill
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Recapping the top 10 Fierce Pharma Marketing stories of 2025
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What’s ahead for biopharma and healthcare in 2026
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Pfizer-Fosun, Zealand, China's new formulary—Fierce Pharma Asia
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