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flu
Marketing
Genentech's 1st DTC program centers on discounted Xofluza
Genentech is joining the wave of drugmakers setting up DTC sales of popular products at steep discounts for cash-paying patients.
Andrea Park
Oct 16, 2025 1:42pm
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COPD Foundation links arms with Ena on antiviral nasal spray
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GlaxoSmithKline offers grants to highlight sick pay inequities
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Roche's Genentech gets animated in new DTC for one-dose Xofluza
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RB, Mucinex team with Kinsa to track cold and flu season
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