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drug advertising
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Drug ads help patients find and manage health conditions: survey
The survey found drug ads raise awareness of treatment options, drive discovery of health conditions and improve management of existing ailments.
Nick Paul Taylor
Oct 11, 2024 8:48am
Daiichi, AZ kick off first Enhertu DTC campaign
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Madrigal maps out 'Way Forward' for MASH patients with Rezdiffra
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At least half of docs, patients find pharma ads helpful: report
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Analysis finds pharma ad length with best connected TV metrics
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AstraZeneca hit by 6 Symbicort marketing rule breaches
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