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Biogen
Marketing
Biogen's humorous Skyclarys ad wins gold at Cannes
The company and ad agency 21Grams explained how to approach comedy in drug advertising during a session at this year’s Cannes Lions festival.
Zoey Becker
Jun 20, 2025 12:58pm
Pharma makes Cannes Lions comeback with 'brilliant basics'
Jun 18, 2025 11:31am
Beleaguered Sage bought for $561M
Jun 16, 2025 11:52am
Biogen, BMS and Novartis bag spots on Cannes Lions shortlists
Jun 16, 2025 2:14am
New Alzheimer's test will take time to boost Leqembi: analyst
May 19, 2025 1:52pm
As new launches take flight, 'a new Biogen' emerges, CEO says
May 1, 2025 11:55am
