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Anacor
Marketing
Pfizer rolls Eucrisa campaign as Dupixent heats up eczema market
Pfizer’s Eucrisa debuted first in the next-gen eczema category, and its first national TV ad campaign marks a bid to press that first-mover advantage.
Beth Snyder Bulik
Aug 23, 2017 9:48am
Pfizer faces near-term challenges, analysts say
Jul 21, 2017 12:03pm
Worried about the 2016 election, pharma took an M&A break
Feb 22, 2017 10:02am
Pfizer wants deals that can pad sales 'now or soon'
Jan 10, 2017 5:34pm
Pfizer-owned Anacor gets approval for blockbuster eczema drug
Dec 14, 2016 4:45pm
Pfizer slots Anacor into deal roster with $4.5B buyout
May 16, 2016 9:46am